Kevin McFarland

Co-Founder & COO/CFO
Who Am I?

Kevin is the product of a lot of loving people, trying to combine a grassroots work ethic with lofty aspirations.

Why Formative?

Anyone can improve the world in their own way; Improving education empowers entire generations to have that opportunity.

Join Our Team

Be part of a team that’s changing education.

Education is the best way to close the opportunity gap and significant improvements will undeniably change the world for the better.

Our amazing team is remote and embraces a diversity of people, ideas, talents and experiences.

View Careers

Change Makers

Faith Sparrow
Vice President, Revenue Operations
Jill Whalen
Strategic Client Success Manager
Garrison Wan
Senior Account Executive
Carlo Schmidt
Director of Product
Cynthia Glover
Account Executive
Shawn Hopkins
Growth Marketing Manager
Virginia Nugent
Senior Account Executive
Josh Katz
Marketing Writer & Editor
Casey Kooiman
Senior Client Success Manager
Jamie Richard
Director of Partner Marketing